Beyond Bankruptcy: How Detroit Has Used Data to Encourage Opportunity, Investment, and a Resurgence of Its Auto Industry

EMSI: July 28, 2015

In a pair of reports (State of the Region and Michigan is Auto), the Detroit Regional Chamber used EMSI’s labor market and education data, among other sources, to market its region, demonstrate economic progress, identify shortfalls, and strategize for the future. The reports, along with a recent Forbes article on Detroit’s recovery story, make for excellent attraction and retention tools, increasing the region’s reputation and leading it further into prosperity. These materials also provide helpful marketing examples to other regions that are facing similar financial challenges.

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