Troy, MI – July 17, 2025 — Ancor, formerly Ancor Automotive, has completed a bold rebrand. Now simply Ancor, the company delivers smart connectivity, real-time asset tracking, intelligent data management, and digital transformation across industries—from automotive to healthcare, retail, and more.
Since Chief Executive Officer Jose Flores took the helm in 2020, Ancor has grown from its automotive roots into a connected technology group. The refreshed identity highlights three core divisions:
Automotive
Vehicle compliance labels including Monroney, VIN, and certification labels. EV battery tracking, WebView Label Suite, in-plant and port printing, fleet and parts visibility.
Innovation Solutions
Custom digital transformation. AI chatbots and large language model tools. API integration, automation, digital portals, advanced data dashboards, and a rapid-response Solutions Lab.
Regulated Industries
Smart labeling and compliance tools. Real-time inventory and asset visibility. Compliance automation, reporting, and secure visibility portals for sectors like healthcare and retail.
Automotive remains critical, but Ancor’s expanded portfolio answers growing demand for agile, tech-forward solutions across fast-changing environments.
“These divisions aren’t a pivot. They’re an evolution,” said Flores. “We built our reputation in automotive. Now we’re bringing the same precision and innovation to other industries.”
Under Flores’s leadership, Ancor has been named a top employer in Michigan by Crain’s Detroit Business in both 2023 and 2024. The company also recently opened its Innovation Hub at its Troy headquarters to turbocharge the next generation of AI and battery-tracking solutions.
Visit weareancor.com to explore Ancor’s divisions and products or request a catalog.