Considered one of the most influential automotive events in the world, the North American International Auto Show (NAIAS) featured a global mobility forum, brand-defining vehicles, product ride-and-drives, and dynamic experiential activations.
MICHauto on the Main Stage
MICHauto: You Drive the Future
As the automotive and mobility industry continues to evolve, so do the people in it. MICHauto is championing this transformation through its You Drive the Future campaign, focused on the next generation of high-tech professionals changing this electrified and digitally connected industry.
Moderated by MICHauto’s Senior Director, Drew Coleman, this main stage session featured young talent driving the future of the automotive and mobility industry. Read a recap.
Let’s build Michigan’s automotive and mobility future together.
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