Why Invest?

Join MichAuto, the only statewide voice dedicated to promoting, retaining, and growing Michigan’s automotive and mobility industry. MichAuto brings together a diverse network of investors, advocates at all levels of government, actively builds the talent pipeline for the next generation of talent, and informs and engages the industry on key transitions impacting Michigan. Upon investing, you’ll join over 100 like-minded companies and industry professionals, fostering valuable partnerships and relationships.

Are you interested in exclusive access to networking opportunities with automotive and mobility industry leaders? Click here to contact our team or contact Lauren Hutchison at lhutchison@michauto.org.

MichAuto creates meaningful connections through fostering mutually beneficial partnerships and relationships.

• MichAuto works diligently to listen to the concerns of investor companies and provide answers, support, or connections to others in the state who can provide information, insight, or assistance.
• MichAuto holds several events on an annual basis designed to foster connections between individuals, companies, and government officials.
• MichAuto investors have access to a suite of complimentary and discounted-rate events including, but not limited to:

MichAuto’s advocacy efforts provide a unified voice in Lansing to advocate for policies that advance the industry’s growth, including:

• Communicating the industry’s needs to local, state, and federal elected leaders.
• Facilitating activities and work of the Michigan Legislative Automotive Caucus.
• Influencing the formation of critical legislation to ensure industry voices are well represented in the policymaking and legislative process.
• Opportunity to engage in a number of advocacy activities and events through membership on the Advocacy committee.

MichAuto focuses resources on growing the high-tech talent pipeline in the state of Michigan and within the automotive and mobility ecosystem.

• Discover Auto: Engages high school students in the Detroit Region and state to explore automotive and mobility careers by attending in-person and virtual presentations and tours.
• Detroit Drives Degrees Community College Collaborative (D3C3): Provides community colleges with financial resources and technical assistance to implement collaborative regional strategies to improve educational opportunities and strengthen the talent pipeline.
• Talent and Awareness Committee: Engages organizations around workforce-related issues and develops efforts to improve perception of the state’s automotive and mobility industry.
• You Drive the Future: Inspires future jobseekers to discover their potential and purpose in the ever-evolving automotive and mobility industry in Michigan. By highlighting high-tech opportunities and young professionals already making their mark in these fulfilling and exciting careers, MichAuto aims to bolster the talent pipeline and foster a new generation of high-tech talent.
• Square One Education Network: Provides hands-on STEM learning opportunities for students at diverse schools across the state.
• Lockwood STEM Center Pilot: Supports the development of regional in-school STEM curriculum and hands-on labs in Saginaw County to provide career and educational pathways for students in mid-Michigan.
• CEO Coalition for Change: Formed by MichAuto and CADIA in 2020, this group of automotive Chief Executive Officers discusses key issues and strategies for meaningful strides in diversity, equity, and inclusion to become a more inclusive industry, leverage diverse talent, and better engage the workforce. Read the CEO Coalition for Change report.

MichAuto provides valuable industry insights through a variety of reports, studies, and thought leadership materials to show the measurable impact of programs and efforts, including: